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Seminar Digital Marketing in the Hospitality Industry - Vatel

Seminar Digital Marketing in the Hospitality Industry

The seminar has taken place on the morning of Tuesday, 15/12/2020 at Vatel HCMC - Hoa Sen University


The seminar Digital Marketing in the Hospitality Industry has successfully taken place this morning, 15/12/2020 at Hoa Sen Univerisity, hosted by Vatel HCMC, with the participation of the guest speaker - Ms. Nguyen Phuong Ngoc - Senior Marketing Manager at Bayan Tree Lang Co - and 50 senior Vatel students.

The seminar was organized with the purpose to support the third-year students in their Marketing plan project for the Marketing subject group.  

Ms. Phuong Ngocwho has many years of working experience in Hospitality and F&B sales and marketing in Vietnam and overseas - has brought to the students the industrial aspects of Digital Marketing, which assisted them in understanding how it benefits marketing management in hospitality businesses. 

Her deep sharing about the Digital Marketing scope of work, helpful insights, and practical cases from big hotel brands helped the student to shorten the gap between theory and marketing practice. 

Ms. Ngoc also inspired the students with the (Digital) Marketing career opportunities in the hospitality industry. 

The students have actively participated in the seminar and have a better view of both theoretical and industrial features. 

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